Anuga has unveiled its new trade show, Anuga Alternatives, which will focus on a variety of sustainable food alternatives, including cultured meat.
Anuga Alternatives will be an additional segment at Anuga 2025, which will be held at the Koelnmesse from 4-8 October. It will shed light on the most recent innovations in the cell-cultivated, plant-based, insect, algae and mushroom-based protein segments.
The new show reflects the growing interest and increased variety in the industry and ties in closely with Anuga’s top theme, sustainable growth.
Anuga developed the new event “in the light of the high global interest in sustainable food solutions”. The event will offer webinars, workshops and speaker events that focus on alt-proteins and will examine the latest research results and technological breakthroughs.
The show will see professionals from science and business circles and environment protection organisations share information on cell-cultivated, fermented and plant-based protein sources. Anuga Alternatives will also focus on the social aspects of food production, including themes of ethical procurement, preservation of biodiversity and socio-economic effects of changing over to plant-based diets.
Jan Philipp Hartmann, director of Anuga, said: "Alternative proteins are not a short-lived trend, but indeed the future of food. A healthy and sustainable supply of proteins will become an essential component for the food requirements of an ever-increasing number of consumers. The market for alternative proteins is not only being pushed by the demand of the consumers, but equally by trailblazing, technological innovations.”
Hartmann continued: “The progress made in processing plant-based sources of protein and finding new sources of protein are of central importance here. At the coming edition of Anuga, especially within the scope of Anuga Alternatives, we will examine these developments in detail."
Bastian Mingers, VP of food trade fairs at Koelnmesse, commented: "Increasing consumer orientation towards plant-based products is sustainably changing the food market and opening up new growth potential.
“Our new trade show, Anuga Alternatives, is the answer to the market's dynamic development towards plant-based food and a decisive trendsetter for the trade and industry.”
Mingers concluded: “Visitors have the unique opportunity to gain in-depth insights into an aspiring industry, get to know new suppliers and products, inform themselves about the latest trends and keep abreast of the developments of the food industry of tomorrow."
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